Thursday, 3 April 2014

Evaluation 5






Yes, I do think my magazine attracts an audience due to some of the aspects and conventions I included that are used within other professional magazines. I tried to add as many unique selling points as possible to make us stand out from the others but I needed to have some conventions from other magazines to balance it out. For my front cover I had my model pointing towards the headline, which is something that you don’t really see. Due to seeing the artists pointing towards something the viewer would like to see what he’s pointing at and it also gives the impression that the headline is going to be based on him.  Furthermore the colour scheme used also grabs the viewers attention as the sell lines are written in black and gold which contrasts really well with the white background, to make my headline stand out I used the colour red which is looks really bright compared to the colours used. Finally I merged my logo with my masthead, which is also a unique selling point, this will catch the users attention, as there’s something on top of the ‘o’ in the masthead. Before I created my front cover I did a questionnaire and 17 out of 20 said that most magazines today form the same genre look similar in design. As a result I came up with a design that is different compared to other reggaeton/bachata magazines.


I also think my contents page also has a unique selling point. You can see that on the right I have 2 images with a nice border that is something that you don’t really see in other magazines. Continuing of from the border I have some music notes clashing with the column separators. Unfortunately I couldn’t find any bachata/reggaeton contents pages so I used an example of an R&B Vibe contents page instead. Most of them all look in design, thy have one main image as the background and the contents on top. As you can see my magazine looks really different to this. I separated all the sections for example the features and regulars, this way the audience will be able to quickly find what they want to read due to it being easy to navigate through.  I asked my peer what he thought about my page and how it attracted their attention. He said that title ‘Contents Page’ looked really good due to the font and how it merged with the column separators. 


Due to being able to find any bachata or reggaeton double page spreads online I used a vibe magazine as reference instead. As you can see my magazine looks very different compared to the Vibe magazine. I tried to add something that would make my dps stand out and look really different compared to others, which can catch the users attention.

First of all I added music notes around the image. Throughout my research I didn’t see anything like this making it a unique selling point. I think that due to this it definitively catches the viewer’s attention, as it isn’t something that they’d usually see in a magazine.

I also included an enlarged quote that will stand out from the rest of the article and image. Throughout the whole magazine I kept the same colour scheme to make it continuous and not make it look odd. In this case the gold to show quotes from the artist.  However as you can see on the top left I used the colours yellow, blue and red. This is because it’s a Colombian magazine and these are the colours used in the flag. I think these 3 words stand out from the rest of the page.  First of all the background is a kind of cream colour and having these 3 vibrant colours there has a nice contrast. I got the idea to include the artists name due the Vibe magazine having something similar to this but they only included the artist’s initials.


Furthermore used Spanish within my article and headline which is uncommon in other magazine, if the user doesn’t understand the Spanish it could intrigue them to search it up and know what it means. Most magazines today are written in one langue but I needed to include something so that my double page spread looked different compared to others.

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